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The Fractional Executive for Startups.

Jacquelyn Corbett, MBA

Jacquelyn Corbett, MBA

TL;DR: Brand Transformer, Mathemagician, Resourceful AF. (Read Build + Launch + Scale for more.)

Jacquelyn Corbett is your new fave Fractional CEO slash CMO slash C-whatever-O for startups and early stage brands. A 25-years-in serial entrepreneur, she's built, launched, and scaled 60+ brands over the last 5 years as the Chief Builder at JC+CO. With a methodical approach to hunting for market gaps, she's delighted by everything from detailed data digging to precise pixel placement, and has a pretty crazy capacity for work. Having spent her life in build, launch, raise, scale, and exit, she is all about the pace, and digs the extraordinary magic of making something from nothing.

Having run ventures in consumer products, entertainment, consulting, publishing and advertising, she has always been digitally driven. Her award history is heavy with marketing fumes, but she's most proud of her ranking spots on the WXN's Most Powerful Women: Top 100 list in the Corporate Executives category and the PROFIT W100 list of fastest growing women-owned businesses in Canada.

Though she has worked with tier one clients spanning the globe (Samsung, Coca-Cola, TD Bank, Carlsberg, Benefit Cosmetics, Callaway, Sprint, Walmart, etc.), her expertise is most suited to strategically scaling exceptional, innovative consumer product brands with rapid growth aspirations - with the scrappy heart of a bootstrappy entrepreneur. Equally fixated on driving top line as optimizing bottom line, she believes that all things are possible if you put your head down and do the work.

Jacquelyn has been a business and innovation contributor to numerous publications, and a keynote speaker and panelist at events throughout North America. She is religious about the Oxford comma, always up for a dark comedy, and still wondering when fetch is going to happen.

Words to live by: Doing the work works.

years in build mode.
k+ hours systematizing.
brands scaled.
Rebelstork x JC+CO
Sheertex x JC+CO
Flow x JC+CO
Consistently bring ideas to the table.
Ivana Manzon, CMO, Bridgehead

How we work.

Bike Lane with Cyclists, Copenhagen; Denmark

Designed for launch and scale.

Our systems are designed exclusively to meet the needs of new corporate innovations, Seed/Series A brands, and legacy retailers undertaking aggressive digital transformation - so we don’t waste a ton of time on the stuff you don’t need when you’re in build mode.

Doing the work works.