CLIENT: Jason Cassidy, PORTA
PROFILE: A new venture cooked up by BrandProject LP and Terroni Group, PORTA is Canada's first Italian meal delivery service, bringing restaurant-quality Italian food directly to the door. Porta meals are on the table in 15 minutes or less, with little to no prep or clean up, and offer an exceptional qualit alternative to meal kits and frozen foods. JC+CO was brought in to help develop the launch strategy and bring the brand to life in paid channels.
INDUSTRY: Food and beverage, meal service, subscription
GROWTH FOCUS: Strategic planning, creative strategy, paid performance strategy