CLIENT: Joe Mimran, Founder, gry mattr

PROFILE: Bringing design sensibility and smart pricing to the home and office products category, gry mattr launched exclusively at Staples throughout Canada. JC+CO was retained to build a holistic digital experience that ultimately drove transaction at Staples.

INDUSTRY: Home and office accessories, fashion accessories

GROWTH FOCUS: Brand strategy, marketing strategy, creative strategy, ecommerce strategy