Do you consider Google Real Time a form of entertainment? Are you a number-crunching, pattern-hunter with an agile approach? Do you feel an affinity for figuring out that new-new, get a headrush when you exceed your targets, and have a desire to work with high-growth digitally-driven brands that make innovative, game changing, must-have products? Um, yeah!
We are hiring a full-time: Performance Marketing Manager
Location: Your House x Queen-and-Bathurst-ish
Reporting to: Head of Strategy
WHAT WE DO
We do (very hands-on) agile strategy for innovative consumer product brands. We touch everything from highly analytical business model development through go-to-market strategy. We cross creative x performance all day long. We are obsessed with solving problems that stand in the way of business growth.
In short? We're crazy-entrepreneurial management consultants and go-to-market mathemagicians with scrappy graffiti around the edges. ;)
We make a big impact, with a small team, in a short amount of time, and have the best time doing it. You will spend your time on value-add activities rather than cutting through red tape. You will be part of a smart, ambitious, energetic, creative, and fun team that has big goals -- and you will be an integral part of achieving them.
RESPONSIBILITIES IN BRIEF
Reporting to the Head of Strategy, you will be responsible for building, testing, and optimizing paid performance channel for multiple clients.
- Strategic growth planning across 5+ clients of various sizes
- Maximization of inbound and outbound demand gen tactics
- Daily optimizations, campaign creation, experiments, and analytics in Facebook Ad Manager, Google Ads, Amazon Marketing Services, etc.
- Email segmentation and strategic program development in platforms like Klaviyo, Optimove, etc.
- Affiliate program development in platforms like Rakuten, Pepperjam, etc.
- Activation and optimization of referral programs
- Familiarity with SEO strategies and ability to implement
- Other tactical experimentation and optimization such as SMS, exit pop ups, conversion rate optimization, and any new innovation in the growth space
- Development, prioritization, and execution of growth experiments
- Collaboration with content team to make sure content is optimized for conversion
- Analysis and preparation of reporting for internal and client-facing purposes
WHAT WE WANNA SEE
- Ecommerce experience is essential
- A genuine curiosity about how emerging technology inspires shopping behaviour
- Bachelor's degree or equivalent
- Ability to work effectively both independently and as part of a team
- Positive attitude, humility, curiosity, and a damn good sense of humour
HOW TO APPLY
Send a cover letter (sell us, for real) with your CV to jobs [at] jcand [dot] co. We look forward to learning about you!